APIs are a fundamental component of modern websites
and online solutions. Many of the apps on your mobile phone and sites you visit
in your web browser, leverage Application Programming Interfaces (APIs) to increase
the functionality of the service they offer. From weather forecasts and traffic
updates to embedded social media feeds and identity management, APIs are a
vital feature element in countless online solutions. However, due to their
pivotal role, a poorly configured API can have a detrimental impact on a site
or service, adversely [...]
Monthly Archives: August 2019
Advertising
is a vital part of the Internet ecosystem. Ever since the first websites went
live with the creation of the World Wide Web in the mid-1990s, ads have funded
many of the essential services we take for granted today. Global technology
giants such as Google, Facebook, and Twitter have built their entire business
model on advertising revenue streams. Even traditional media conglomerates have
embraced online marketing migrating their content to various digital platforms.
With so many vital services relying on advertising, content providers need to
ensure [...]